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Software & Product Engineering

Software and product engineering, built around the problem.

Aroc builds custom software, SaaS platforms, enterprise systems and digital products. Websites and e-commerce are one part of this work, with their own published package on the Build page.

Problems we are asked to solve

Where this work usually starts.

  • A spreadsheet or manual process has outgrown itself.
  • Off-the-shelf software almost fits, but not quite.
  • A product idea needs to become something users can try.
  • Systems that should talk to each other do not.
What you can request

Software and product engineering: the offerings.

  • SaaS platforms and web applications.
  • Custom internal tools, portals and dashboards.
  • CRM and enterprise systems, and the integrations between them.
  • Interactive tools and calculators that capture and qualify demand.
  • Websites and e-commerce, including the published Build package.
Assess · Build · Grow

SaaS and custom software development

Web and mobile applications, SaaS platforms and integrations built around a business problem rather than a template.

Scoped and priced in writing before work starts.

Build · Grow

CRM development and implementation

Customer, sales and operations systems configured or built, and connected to the rest of the business, including enterprise systems.

Scoped and priced in writing before work starts.

Assess · Build

Blockchain applications and systems

Blockchain-based applications and systems, from feasibility to implementation.

Scoped and priced in writing before work starts.

Build · Grow

Websites and e-commerce (the published Build)

A new site or a rebuilt one, scoped from what the diagnosis found rather than from a template.

Published package: from $5,000. Work beyond that scope is scoped and priced in writing first.

Assess · Build

Website redesign

The decision whether to redesign at all, and the rebuild when the answer is yes.

Scoped and priced in writing before work starts.

How projects are scoped

Scoped to the requirement, priced in writing before work starts.

These are not packages. The published prices ($950 for Assess, from $5,000 for Build, $650 a month for Grow) apply to the specific scopes on those pages. A project here starts with a conversation, usually an Assess to establish what is worth building, and the team, specialists and suppliers it needs are agreed in the proposal.

Custom engineering

  1. Discovery and scoping
  2. Architecture
  3. Build in increments
  4. Testing
  5. Launch
  6. Handover

Deliverables typically include: specification, working software, documentation, deployment.

Software and AI development

  1. Problem definition
  2. Data and integration review
  3. Prototype
  4. Evaluation
  5. Production build
  6. Monitoring

Deliverables typically include: prototype, evaluation results, production system, runbook.

What to send

Three questions that make a first reply useful.

  • What should it do, and for whom?
  • What must it connect to?
  • Timeline and budget range, if you have them

The project enquiry asks these for a “software or ai project”. A sentence for each is enough.

Evidence

What exists today.

Aroc built and keeps live several working products: the funnel calculator, the SBA broker pipeline calculator, the AI citation audit and the equipment sourcing directory. All are on the products page. Client software projects are scoped, and none is published as a case study yet.

Describe the project, or start with the diagnosis.

One reply, from the founder, with questions first and a straight answer about fit.

Describe a project Start with Assess