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Manufacturing

Software, AI, data and sales systems for manufacturers.

Aroc works with manufacturers on the business behind the product: operations and process analysis, internal software, AI, data and reporting, sales systems for quoting and follow-up, and marketing that reaches buyers. Machinery brokers, liquidators and logistics firms are covered by the industrial B2B page.

Where this work starts

Problems we are asked to solve in manufacturing.

  • Quoting and follow-up are slow and depend on individuals.
  • Production, sales and finance data live in separate systems.
  • Manual processes and spreadsheets have outgrown themselves.
  • Buyers cannot find or compare what the company makes.
  • There is no clear view of where capacity or margin is lost.
What Aroc offers

The capabilities that apply, each scoped to the project.

Assess · Grow

Sales process analysis and optimization

Where the sales process and daily operations lose time, leads or money, which fix pays first, and the optimization that follows.

Scoped and priced in writing before work starts.

Assess · Build · Grow

AI agents, ChatGPT products and automation

AI engineering for customer conversations, internal workflows and decisions, with the automation around them.

Scoped and priced in writing before work starts.

Assess · Build · Grow

SaaS and custom software development

Web and mobile applications, SaaS platforms and integrations built around a business problem rather than a template.

Scoped and priced in writing before work starts.

Build · Grow

CRM development and implementation

Customer, sales and operations systems configured or built, and connected to the rest of the business, including enterprise systems.

Scoped and priced in writing before work starts.

Assess · Build · Grow

Call center development

Call center systems: handling, routing, qualification and reporting, built for the way the business takes calls.

Scoped and priced in writing before work starts.

Assess · Build

Cloud and data infrastructure

Architecture, migration and operation of the cloud and data systems a business runs on.

Scoped and priced in writing before work starts.

Assess · Build

Data center and infrastructure solutions

Planning, specification and implementation of data center and wider infrastructure solutions.

Scoped and priced in writing before work starts.

Assess · Build · Grow

Data, analytics and revenue reporting

Tracking in accounts you own, and reporting that connects effort to enquiries and to closed revenue.

Scoped and priced in writing before work starts.

Build · Grow

Full brand development

A brand built end to end: strategy, name, identity and the design system that keeps everything made on it consistent.

Scoped and priced in writing before work starts.

Build

Commercial creative production

Photography, film and other commercial production for launches, products and campaigns, planned and delivered to a brief.

Scoped and priced in writing before work starts.

Build · Grow

Video production

Video scripted, produced and distributed to move prospects along the funnel, plus wider creative production.

Scoped and priced in writing before work starts.

Assess · Grow

SEO and digital marketing

Search that targets the questions buyers ask when they are ready to transact, with the pages and schema to match.

Scoped and priced in writing before work starts.

Build · Grow

Lead-generation systems

The tools, pages and processes that capture and qualify demand, and the numbers that show whether they work.

Scoped and priced in writing before work starts.

Assess · Build · Grow

Operations strategy and process optimization

How the business runs day to day: where work stalls, what to simplify or automate, and the operating plan that follows.

Scoped and priced in writing before work starts.

Assess · Build · Grow

Business intelligence dashboards and reporting

The few numbers that run the business, pulled from the systems you already use into reporting people trust and read.

Scoped and priced in writing before work starts.

Build · Grow

Sales automation

Follow-up, routing, scheduling and reporting automated across the sales process, so people spend time on conversations.

Scoped and priced in writing before work starts.

Assess · Build · Grow

Revenue operations

One view of the pipeline from first touch to closed revenue: process, systems and the metrics that tie them together.

Scoped and priced in writing before work starts.

Grow

Business operations and management

Ongoing operational improvement and management support for the growth side of the business.

Scoped and priced in writing before work starts.

Assess, Build, Grow

How the three pathways apply here.

Assess

Operations, sales process and systems analysis, with market and competitive intelligence on the buyers.

Build

Internal software, quoting and CRM systems, data infrastructure and reporting, AI-enabled workflows and the product or catalog website.

Grow

Marketing and lead generation to buyers, revenue operations and monthly operational and sales reporting.

The published prices ($950 for Assess, from $5,000 for Build, $650 a month for Grow) apply to their own scopes. Anything else is scoped and priced in writing before work starts.

Evidence

What exists today.

There is no published manufacturing client case study. Related published work is on the industrial B2B page and the equipment sourcing directory, a working Aroc product. Plant, safety and certification requirements are part of scoping; Aroc does not claim industrial certifications.

Describe the project, or start with the diagnosis.

One reply, from the founder, with questions first and a straight answer about fit.

Describe a project Start with Assess