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Growth Partnership: research included, 90 days to a website that brings in customers → See the plan
Step 4 of 4 · Grow

Website management that grows your business, not just maintains it.

Websites do not hold still. Yours should get better. Grow is the stage after launch: every month we improve what the evidence says is holding the site back, run the SEO and ads, and tell you in writing what changed and what it means, including the months when something got worse.

Starting from scratch? Most clients begin with a Growth Partnership →

Maintenance keeps a site running. Growth makes it work.

A maintenance plan keeps things exactly as they are, and often costs $50–$500 a month to do it. The site stays up. Nothing grows. That is why we don’t sell it on its own.

Maintenance alone

  • Updates, backups and hosting
  • Uptime monitoring
  • Small fixes when something breaks
  • A site that looks the same next year as it does today

Grow, inside a Growth Partnership

  • Market, competitor and website research first
  • Improvements every month, chosen from the evidence
  • SEO and content, and/or Google, Meta and streaming TV ads
  • Calls and forms tracked to the sale
  • Maintenance, included
  • A written monthly report and a monthly decision call

What website maintenance should include →

Where Grow sits in the plan.

Traffic usually starts within 30 days of launch for local businesses. Grow is month 3 onward: compounding what works, every month.

  1. Weeks 1–2Research

    We start with your market, not your website.

    • Customers, offer and what makes you different
    • Competitor ads (paid) or competitor sites and rankings (organic)
    • A written plan for the 90 days
  2. Month 1Foundation

    We build the best foundation we can.

    • Structure, sitemap and SEO plan
    • Copy, basic branding, design and build
    • Tracking live before launch
  3. Month 2Refine

    Launch shows what's missing. We fix it.

    • Gaps real visitors reveal
    • Pages that get traffic but no calls
    • Ads launched (paid path)
  4. Month 3+Grow

    Now we grow what works.

    • SEO, content and ads
    • Monthly improvements from the evidence
    • A written report and a decision call
Part of a Growth PartnershipTypically $2,500 a month
90 days, then month to month.Quoted in writing after research. Ad spend is separate, paid directly to Google and Meta.Programs for six- and seven-figure marketing budgets are scoped to the spend.

Questions about website management

Do you offer maintenance only?

No. Maintenance is included in every partnership. On its own, it keeps a site running without growing it, and we'd rather spend your money on growth.

How long is the commitment?

A Growth Partnership is 90 days, then month to month. Month 1 builds the foundation, month 2 fixes what launch reveals, and month 3 grows what works. After that you can carry on, change the mix, or stop.

Can you manage a website you didn't build?

Yes, after the research step checks it. Research looks at the site, the market and your competitors first, so we know what the site needs before we promise anything.

What does "growing" a website actually involve?

Fixing the pages that get traffic but no enquiries, adding the content and listings your customers search for, SEO and/or ads, and tracking calls and forms to the sale. Each month's changes are chosen from the evidence and explained in a written report.

What is in the monthly report?

What rose, what fell, and why, in plain English, including the months that went badly. A monthly decision call follows, and you make the calls.

Do I own everything?

Yes: domain, accounts, code, content and ad accounts. If you ever leave, it's all handed over.

Improvement, on the record, every month.